First names. Adam. Surname. Sagan. Degrees and titles. prof. dr hab. Professor in (in Polish) Katedra Analizy Rynku i Badań Marketingowych. Adam Sagan Uniwersytet Ekonomiczny w Krakowie, Katedra Analizy Rynku i Badań Marketingowych Polska. Eugeniusz Kąciak Brock University, Department of. PWE, Warszawa Sagan A () Badania marketingowe. Wydawnictwo Adam Marszałek, Toruń Wójcik P () Psychografia konsumentów (Consumers.
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